A radical change
in the landscape of rodeo
The Brand Development Group Strategies is a Western Heritage Lifestyle Branding and Multi-Media Production Company, positioned in integrated markets, operating within today’s popular extended Rodeo culture. Rodeo, America’s first Extreme Sport, is adrenaline-packed and growing exponentially in international popularity. Our Western Heritage is steeped in timeless symbols and vanishing traditions. With our vision, Rodeo competitions will have an exciting resurgence…attracting new hardcore fans, who will build long-term relationships with young, alluring, charismatic breakout stars. Rodeo and its Western Heritage is at the heart of our world. It’s “Americana” – now attracting worldwide attention, that will be served with our planned change in the landscape of Rodeo, delivering tremendous dramatic action-packed media events.